Sophia Wilby, Beth Garrad + Jean Richardson

Highly Commended

University
Miami Ad School Toronto

When men don’t finish, it’s a big deal. They’ll be the first to tell you “blue balls” is no joke.

But if anyone can relate to sexual frustration, it’s straight women. So why do we stay quiet?

Blue Lips is a campaign empowering women to advocate for their own sexual satisfaction.

Culture has always permitted men to seek satisfaction in the bedroom.

Through this campaign for Teen Vogue and The Case For Her, we are empowering women to take control and speak about their sexuality as loudly as men do.