Environment + Sustainability
Pernille Lund's Website
Danish School of Media & Journalism
Over the last years the market has become saturated with look-a-like plant-based milks, most of them claim to be sustainable but few stand up to scrutiny. Plant-based milks made from split peas are the alternative. They have more protein than the others and a far smaller ecological impact. To make a brand that would stand out and motivate more people to reduce their impact on our Planet, I created a new split pea milk brand: Pod Milk. Inspired by astronauts who recently grew the first pea plants on the International Space Station.