Paula Uzicanin

Highly Commended

Discipline
Advertising

Year of study
5th Year

University
Edinburgh Napier University

Paula comes from Croatia where 31,000 unexploded mines still “wait” for clearance, which was estimated to be completed by 2028.

Croatia is just one of the countries in the world with this silent killer- it is believed there are 110 millions landmines currently in the ground.

The project aims to grab people’s attention and educate them how landmines maybe aren’t in their country, but the power for detonating them, definitely is.

Stunts, in form of signs and “real landmines”, audio-visual installations will stop people and redirect them to donation for landmine clearance followed by a big media buzz.