Digital & Technology
‘Virtual Materiality’ is a project that speculates the digital future of fashion.
The rate at which clothing is now made is no longer sustainable.
Therefore, the project explores how mixed reality tools such as Virtual and Augmented realities can enable us to flout the laws of physics to bring new dimension to fashion and freely express ourselves in a constant state of flux.
The final outcome presents the look and feel of the ‘Virtual Materiality’ digital experience. It shows how its users could potentially own, buy and wear their digital apparel.