Luke Mills Gold

Discipline Winner
Advertising

Theme
Environment + Sustainability

Year of study
3rd Year

University
Falmouth University

Luke Mills' Website

Climate crisis has become the leading issue of our generation. 27% of the UK believe environmental issues are in the top 3 concerns facing the country. But are they aware that one of the biggest digital messaging forms creates extensive amounts of Co2 a year? 620 million tonnes of Co2 is produced a year through email messaging. This campaign will run in partnership with Google and will raise awareness of email figures worldwide to show what we’re doing to the planet with just a simple message. Think before you send.