Eden Smith Bronze

Discipline Winner
Product & Structural Design

Health, Wellbeing + Disability

Year of study
2nd Year

Plymouth College of Art

Not all women have a period, and not all who have periods are women. My project YoU. is a menstrual cup brand for everyone who has periods, it’s packaging and brand is designed to be completely gender-neutral so that transgender men and non-binary people who still have periods can feel comfortable buying a product that isn’t covered in feminine advertising. I chose the name YoU. as I wanted the brand to have a completely neutral but intimate name, so whoever buys this product feels like it’s personal to them.