Graphics & Service Design
Danish School of Media and Journalism
St. Raws is a brand of eco-friendly paper straws that aims to raise awareness about the increasing harm that plastics are doing to our oceans.
23 million plastic straws are discarded daily.
Buying St. Raws is a good deed, and what better symbol for a good deed than saints?
The visual identity of St. Raws has been influenced by saints, and aims to reduce plastic waste by disarming customers with a fun and fresh design.
The end goal is a ban of plastic straws, a petition has also been linked to the St. Raws website.