Equality and diversity should not be a concern in 2020 and yet here we are? My concept for this brief is to show awareness and leave a bold, striking, meaningful and deep emotion to the viewers. Hopefully we make them understand and educate themselves to realise BAME (Black, Asian, Minority ethnic) are equal to white people. Everyone is human and has the same rights as each other. Furthermore, leave a conscience thought about how we can change a mindset and leave an impact for others to know BAME people should not get judged by something out of their control.