Creative Change Makers 2020 Day 02: Creative Industries Impact #1

Events

Havas KX kindly hosted day 2 of this event on Thursday 6th Feb. We welcomed industry experts to discuss and celebrate the power of creative thinking to solve social and environmental challenges. Our key focus subjects included Action for the Climate Emergency, Creating Conscious Consumerism, Cultural Innovation and Inspiring Change.

We heard impassioned presentations from Sir Jonathon Porritt (Forum for the Future) who said that our planet is at “the critical moment for its future”, and from Sian Sutherland (A Plastic Planet), who outlined that despite recent initiatives plastic use is still rising, but stated that while bad design may have got us into this mess, she believed good design would get us out of it, urging designers to be brave and be prepared to think differently going forward.

Will Skeaping of Extinction Rebellion stressed that if we carry on as we are, “business as usual” will mean sea level rise, storms, droughts, wildfires, crop failure etc. and urged businesses to declare a climate emergency and take action now, challenging staff to rebel from the inside if necessary to get things done and not to be afraid.

Panels of other industry experts also discussed issues such as the B-Corp revolution and how thousands of companies worldwide have signed up to this initiative, which challenges them to raise standards in five main areas: governance, worker welfare, impact on the environment, community and customers.

There was a discussion dealing with the current pros and cons of the creative digital and design sectors and the challenges ahead surrounding the carbon impact of the industry, moving away from fossil fuels to green and clean tech and embracing Artificial Intelligence and other recent technology advancements.

Our other inspirational speakers included Xavier Rees (Havas), Chris Turner (B Lab UK), Matt Hocking (Leap), Solitaire Townsend (Futerra), Dionne Griffith, Katz Kiely, Bethan Harris (Collectively), Umesh Pandya (Wayfindr), Harriet Kingaby, Adah Parris, James Bidwell (Re_Set), Rob Nicole (Chips Board Ltd), Mark Shayler (Do Lectures), Paul Irwin (Trylife TV), Paul Barlow (L&Co) and Chrissy Levett.

Vineeta Greenwood from Wholegrain Digital was one of our panelists and wrote a detailed and insightful blog about the day here.

Our supportive and generous sponsors supplied a variety of goodies to share and gift on the day too, thanks to Tony’s Chocolonely, rCUP and Intune.