Judging all the entries for the inaugural Creative Conscience Awards:UK is proving to be a long process. It is also a deeply inspiring one. Not just because of the awesome quality of the entries we’ve received but because we also get to spend quality time with some of the creatives we most admire.
Aside from the judging, we’ve been chatting about what inspires them and why they’ve chosen to become part of this ambitious initiative.
Here’s what illustrator, Marion Deuchars had to say…
What is the single most interesting brief you’ve worked on during your career?
I’ve worked on lots of interesting projects. However, the most interesting I received was probably the ‘political comment commissions’ for The Guardian which rolled out over a two-year period. This was fascinating project to work on because of the nature of the subjects and the discipline required to produce images quickly, efficiently and to-the-point.
Who has been your biggest influence?
London is hugely influential me because just being here enables me to discover something new on a daily basis. I like the eternal stimuli that working in a city provides and often imagine it in a miniaturised form. I think better in this kind of environment.
What is the greatest piece of advice you’ve ever been given?
I was extremely driven at art college and I remember one of my tutors advising me not to forget the other things in life and not to sacrifice everything else for the sake of my work. I nearly missed out though – I married late, for example – but I have managed to achieve a healthy balance over the years.
What advice would you give a creative student today?
I would give them advice I wish someone had given me: to trust your instincts and follow your own path. Don’t rely on other people’s ideas of what’s cool, accept that you will sometime go down the wrong path and learn life’s lessons for yourself.
In this culture of fear and cautiousness, what is the future of design?
I don’t relate so much to fear and cautiousness. These are exciting times – we’re on the frontier and it’s the fear of the unknown that’s so exciting. Everything is evolving in front our very eyes.
People have always talked about the fact that, as creatives, the boundaries are blurred. However, these days there are so many different ways though which we can communicate so it’s less about who you are – and what you do – and more about your message. I like the fact we can get those messages across through a broad spectrum of media and I love the way that designers are discovering new ways of expressing themselves.
What is it about this initiative that has inspired you to get involved?
As illustrators, it’s a huge challenge to tackle this subject because there simply aren’t enough opportunities to get involved. I’m certain that we can do more and this competition is a way of moving into that space.
How does your creative conscience express itself in your work?
The huge shift in my own work is that I’ve been able to transition from working as a commercial illustrator – which had lost its appeal to me – to bringing my own ideas to life through my books. Personally speaking, that was such an interesting move because I had to learn to trust my instinct about my ability to use the medium of illustration to inspire people to get away from the computer and start creating stuff.
Interview by: Kate Burton